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Go To Market Strategy

Web3 Marketing is a new evolution in digital marketing.
Web3 Marketing is a new evolution in digital marketing. This shift will require marketers to invest more time and resources in understanding the different web3 customer acquisition channels and develop strategies that cater to their needs. Traditional channels such as content marketing, SEO, and mobile marketing will still be relevant, but they will have to work alongside emerging technologies, such as NFTs and tokens, and emerging platforms such as Discord and Telegram.
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Stage One: Awareness

  • Promoting Social Media Twitter, Discord, Telegram, Instagram & Medium
  • Community Management
  • Early stage Airdrop
  • Organic Article distribution
Target: 15k Members

Stage Two: Interest

  • Bounty Campaign
  • Global & Blockchain PR article Publishing
  • Crowd Marketing
  • Referral site Listing
  • Partnership Cooperation
Target: +50K Members

Stage Three: Conversion

  • Crypto Influencer
  • Fitness & Alethic Brand ambassador
  • Fitness community partnership
  • MVP Trial Testing Program
Target: +100k Members

Stage Four: Retention

  • 2nd Round Airdrop
  • Podcast & Video Production
  • Churn Rate & Acquisition Cost Analysis
  • Community Engagement
Target: +500k Members
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